It's time to update your PHP
PHP is one of the most widely used software languages for web development. Yet despite its prevalence, it's been a long time since the last major PHP upgrade was released: It's been 11 years since PHP has last had a major update. The latest version sees PHP launch from 5.6 to 7.0 and the subsequent release of 7.1 - a big shift with a high upside in performance. With the new upgrade, not only will updating your PHP give you a huge boost in speed, but it's critical for security as out-dated software is not only old and slow but also unsafe.
Google Says Keywords in URLS are overrated
In early 2016, John Mueller, Webmaster Trends Analyst at Google, said keywords in URL's are a very small ranking factor in Google's search algorithm. It was also said not to change URL's for SEO purposes
4 Quick Web Page Fixes Anyone Can Make
These days, everyone blogs. But in the highly competitive world of organic rankings, there's a few checks you should be doing to ensure you're blogs have the best chance of attracting organic traffic and new users. Whether it be a personal blog or a business blog, it's important to check you're using the right strategy to optimise your posts. No matter the piece of content and the time it takes for you to create it, rushing through publishing for the sake of it will limit your content's effectiveness at attracting users to your site.
Australia's Internet is Getting Slower
Internet speeds in Australia are a contentious issue - the subject of many a debate. With the rollout of the NBN bringing the Internet backbone into focus, the conversation about Internet speeds seems to be growing. Yet despite the investment of in Internet technology, the newest State of the Internet report released at the end of 2016 has brought this issue to a head showing we are now in 60th place for internet speed meaning 1/4 of the world has faster internet than we do.
3 Ways to Prepare for Voice Search
Alexa, Siri, Cortana, Google Voice ... what do they have in common? Voice search of course. I'm sure you've said the phrase "Hey Siri; what's the weather today" in the past. Voice search is rapidly becoming a core part of our everyday life. Once an amusing quirk (that rarely understood you), now they're more capable of interpreting our natural language. Numbers show people are becoming more willing to use voice search, now ranking as the third most popular method.